Ayodeji Alaka is a passionate advocate and practitioner of human centred design. He brings to projects an open mind and career experience spanning multiple grocery retail, commercial aviation, education and international development projects.
As a design strategist, people driven design informs his thinking, enabled by contextual insights. This approach implies a philosophical departure point; effective product or service experiences are developed in collaboration with people for whom they are intended.
Ayodeji co-edits and writes at medium.com. He guest writes for New Africa; an IC Publications product and Whatsonafrica(dot)org; A Royal Africa Society Product. He has been a course module lecturer at Brunel University, where he taught final year Product and Industrial Design students in Creative Methods and New Product Development. He is a guest project tutor at Central Saint Martins College of Art & Design (University of The Arts London).
Key-note Speaker. Nottingham Trent University: School of Art & Design Research Conference – June 2018 – ‘Global Opportunities for Literacy Technology on Demand’.
Design Facilitation. Africa Leather & Leather Products Institute (ALLPI) and Commonwealth Secretariat London organised multi-stakeholder development programme. Addis Ababa, Nairobi & Kigali, September 2015 to March 2016. Strategic objective: to co-frame design of service and operational strategy for ALLPI’s Regional Design Studio.
Panel Discussion. NESTA Future-Fest March 14-15 2015: What might the world be like in decades to come? – Lagos 2060.
Panel Discussion. Africa Rising, June 2014 – Made In Africa: Transnational Product Development Value Chains.
Paper Presentation. Film Africa & Africa Media Centre: University of Westminster, November 2014- Documenting Africa: Creating Fact and Fiction through the lens; Design Thinking Approaches.