Ayodeji Alaka is a passionate advocate and practitioner of UX informed design strategy. He brings to projects an open mind and career experience spanning multiple grocery retail, commercial aviation, education and international development projects.
As a design strategist, people driven design informs his thinking, enabled by contextual insights. This approach implies a philosophical departure point; effective product or service experiences are developed in collaboration with people for whom they are intended.
Ayodeji co-edits and writes at medium.com. He guest writes for New Africa; an IC Publications product and Whatsonafrica(dot)org; A Royal Africa Society Product. He has been a course module lecturer at Brunel University, where he taught final year Product and Industrial Design students in Creative Methods and New Product Development. He is a guest project tutor at Central Saint Martins College of Art & Design (University of The Arts London).
Key-note Speaker. Nottingham Trent University: School of Art & Design Research Conference – June 2018 – ‘Global Opportunities for Literacy Technology on Demand’.
Design Facilitation. Africa Leather & Leather Products Institute (ALLPI) and Commonwealth Secretariat London organised multi-stakeholder development programme. Addis Ababa, Nairobi & Kigali, September 2015 to March 2016. Strategic objective: to co-frame design of service and operational strategy for ALLPI’s Regional Design Studio.
Panel Discussion. NESTA Future-Fest March 14-15 2015: What might the world be like in decades to come? – Lagos 2060.
Panel Discussion. Africa Rising, June 2014 – Made In Africa: Transnational Product Development Value Chains.
Paper Presentation. Film Africa & Africa Media Centre: University of Westminster, November 2014- Documenting Africa: Creating Fact and Fiction through the lens; Design Thinking Approaches.